Adobe AD0-E608 Exam : Adobe Customer Journey Analytics Business Practitioner Professional

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Adobe AD0-E608 Exam Syllabus Topics:

Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

1. Which type of visualization best represents the distribution of product categories purchased by customers in a specific region?
Response:

A) Scatter Plot
B) Funnel Visualization
C) Bar Chart
D) Line Chart

2. Your team launched a multi-channel marketing campaign and requested a report tracking customer journeys. After reviewing the report, you notice that only email engagement data is displayed. After troubleshooting, you discover that identity stitching was not enabled. What should be your next step?
Response:

A) Add a new campaign view for tracking all channels.
B) Enable identity stitching across data views and refresh the report.
C) Create a calculated metric for customer journeys.
D) Apply segment filters for other channels.

3. What is the order of governance operations for curated components (dimensions, metrics, filters, date ranges) that ultimately determines what a user can see in a Workspace?
Response:

A) Workspace level curation is a secondary filter that applies after application of product profiles governed components in the Adobe Experience Cloud Admin Console.
B) Workspace-level curation and product profiles governance in the Adobe Experience Cloud Admin Console of curated components cross-synch to maintain alignment.
C) Product profiles have no impact on component visibility in Workspaces.
D) Workspace-level curation is a primary filter and overrides any product profile level governance of components in the Adobe Experience Cloud Admin Console.

4. Which features ensure effective reporting in Adobe CJA for multi-channel campaign tracking?
(Select two.)
Response:

A) Profile Merge Rules
B) Data Source Linking
C) Campaign Priority Setup
D) Identity Stitching

5. Which component should be used to calculate average purchase value per customer in Adobe CJA?
Response:

A) Calculated Metrics
B) Campaign Tracker
C) Data View Manager
D) Profile Attribute Mapper

Solutions: