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Salesforce AP-214 Exam : Marketing Cloud Advanced Cross Channel Accredited Professional

AP-214 actual test
  • Exam Code: AP-214
  • Exam Name: Marketing Cloud Advanced Cross Channel Accredited Professional
  • Updated: Sep 24, 2026
  • Q & A: 102 Questions and Answers
  • PDF Demo
  • PC Test Engine
  • Online Test Engine
  • Total Price: $59.99  

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Salesforce AP-214 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Journey Orchestration25%- Comparison between Datorama and Google Analytics
- Activities and decision splits
- Reporting and performance analysis
- Entry sources and audience evaluation
- Journey design and best practices
Topic 2: Ad Studio12%- Audience targeting and segmentation
- Campaign management and optimization
- Integration with advertising platforms
Topic 3: Interaction Studio8%- Real-time interaction management
- Personalization and decisioning capabilities
- Integration with other Marketing Cloud modules
Topic 4: Einstein for Marketing Cloud23%- Einstein Copy Insights
- Einstein Engagement Scoring
- AI-powered personalization and prediction
- Send Time Optimization
- Einstein Engagement Frequency
Topic 5: Social Studio10%- Content management and moderation
- Social analytics and reporting
- Social media publishing and engagement
Topic 6: Triggers7%- SOAP and REST API triggers
- Event-driven automation
- Data extension and trigger management
Topic 7: Mobile (SMS/Push)13%- MobilePush tools and functionalities
- MobileConnect features and capabilities
- GroupConnect and WhatsApp integration
- Mobile Studio configuration and usage

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

Question #1

How dots social studio unify anonymous and known identities?

Reveal Solution  Discussion  0

Correct Answer:

Deterministic matching

Question #2

Which three are fields in the Mobileconnect Demographics table?
Choose 3 answers

  • A. Region
  • B. Last Name
  • C. City
  • D. Channel
  • E. Email
Reveal Solution  Discussion  0

Correct Answer: A,C,E  🗳️

Question #3

A customer sends a note that they are getting inconsistent results using Contact Data in Journey Builder Decision Splits, while referencing One to Many Relationship defined in Data Designer. The customer explains that the SubscriberMaster Table is already linked to the MyOrders Table using Data Designer. Which three clarifying questions would help a consultant understand more?

  • A. Do any of the orders for that subscriber meet your decision split criteria?
  • B. Are you integrated with other Salesforce Clouds?
  • C. Are there more than 100 order records that could match?
  • D. Is the Contact information spelled correctly?
  • E. Are you using attribute to attribute comparison in your decision split criteria?
Reveal Solution  Discussion  0

Correct Answer: A,C,E  🗳️

Question #4

Where can users set fatigue rules to limit the subscriber from receiving the same asset a predetermined amount of times?

  • A. Einstein Copy Insights
  • B. Einstein Scoring
  • C. Einstein Engagement Frequency
  • D. Einstein Content Selection
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

Question #5

What are three Einstein Vision classifiers in Social Studio Analyze?
Choose 3 answers

  • A. Facial Expressions
  • B. Finger prints
  • C. Food
  • D. Logos
  • E. Scenes
Reveal Solution  Discussion  0

Correct Answer: C,D,E  🗳️

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