Salesforce MC-201 Exam : Salesforce Certified Marketing Cloud Account Engagement Specialist

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Salesforce MC-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. If a prospect clicks on a custom redirect after filling out a form, will the prospect's assigned Marketing Cloud Account Engagement campaign change?

A) Yes, the Marketing Cloud Account Engagement campaign will change based on the page the custom redirect links to.
B) No, it's not possible to change a Marketing Cloud Account Engagement campaign by clicking on a custom redirect.
C) No, a Marketing Cloud Account Engagement campaign will always stay the same since it's a first touchpoint.
D) Yes, but only if the Marketing Cloud Account Engagement completion action for the custom redirect is set to change the campaign.

2. A Prospect is a Visitor who has submitted an email address through a form or landing page on your site.

A) True
B) False

3. Which trigger step would a user place in an engagement studio program to look for a Marketing Cloud Account Engagement form submission that is on an Account Engagement landing page?

A) Custom redirect trigger
B) Activity trigger
C) Form trigger
D) Landing page trigger

4. What triggers a prospect record to sync from Marketing Cloud Account Engagement to the CRM? Choose 2 answers

A) Opening an email
B) Mapping new custom fields
C) Form submission
D) Landing page submission

5. If a prospect clicks on a custom redirect after filling out a form, will the prospect's assigned Marketing Cloud Account Engagement campaign change?

A) Yes, the Marketing Cloud Account Engagement campaign will change based on the page the custom redirect links to.
B) No, it's not possible to change a Marketing Cloud Account Engagement campaign by clicking on a custom redirect.
C) No, a Marketing Cloud Account Engagement campaign will always stay the same since it's a first touchpoint.
D) Yes, but only if the Marketing Cloud Account Engagement completion action for the custom redirect is set to change the campaign.

Solutions: