Google adwords-display Exam : Google Display Exam Practice Test

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Google adwords-display Exam Syllabus Topics:

Google Display Exam Practice Test Sample Questions:

1. Which of the following metrics gives the number of times the ad was clicked divided by the
number of times the ad was shown?

A) Clicks
B) Click Through Rate (CTR)
C) Average CPC
D) Average CPM

2. Google has some very specific recommendations for planning a display campaign. According to Google, what is the top recommendation for planning an effective display campaign?

A) Identify your goals.
B) Create your custom display ad.
C) Find your target audience.
D) Set your bids and budget.

3. According to Google, there are three primary benefits of YouTube for users and marketers. Which one of the following is NOT one the primary benefits for users of YouTube as stated by Google?

A) Ability to engage with a massive community that is already interacting with the content
B) Access to the largest inventory of professional and user-generated videos in the world
C) Online presence to sell items in an auction-style format using Google Checkout
D) Opportunity to participate on multiple platforms, allowing portability of content

4. What is the size of the expanded background image required for expandable click-to-play YouTube Video Ad?

A) 950x500
B) 300x35
C) 300x225
D) 50x50

5. You want to create a watch page companion ad for an expandable YouTube video ad. What is the size of a watch page companion ad that YouTube requires for the expandable YouTube video ad?

A) 640x360
B) 300x250
C) 950x500
D) 500x500

Solutions: