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Oracle Eloqua Marketing 2024 Implementation Professional : 1Z0-340-24 Exam
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Oracle 1Z0-340-24 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Branding and Deliverability | |
| Topic 2: Managing Database | |
| Topic 3: Tracking Script | |
| Topic 4: Configuring Forms | |
| Topic 5: Integrating CRM | |
| Topic 6: Implementing Automation | |
| Topic 7: Using AI Capabilities in Eloqua | |
| Topic 8: Configuring Additional Eloqua Services | |
| Topic 9: Understanding Eloqua Fundamentals | - Create a segment - Generate key reports - Create an email |
| Topic 10: Understanding Data Model | - Describe Eloqua data objects and their relationship - Describe the process for adding, capturing, and enhancing data in Eloqua, including the purpose of the AppCloud |
| Topic 11: Implementation Overview | - Describe the major milestones and key deliverables of the available implementation offerings - Identify the pre-requisite documents and the key client attendees required for an implementation |
| Topic 12: Configuring Email Configuration and Preference Management | |
| Topic 13: Configuring Security Settings | - Create users and customize a security group - Configure company settings - Explain the importance of asset permissions and contact level security |
Oracle Eloqua Marketing 2024 Implementation Professional Sample Questions:
Question #1
A contact has multiple values populated within the "Interest Area" multiselect field in Eloqua. However, when you go to the contact record, no values are highlighted.
Which two are reasons for this? (Choose two.)
- A. The values populated do NOT match the values within the picklist.
- B. The values are correct but they are delimited with a double colon ::
- C. The values populated are lowercase, whereas the values within the picklist are proper case.
- D. The values are correct but they are delimited with a comma,
Correct Answer: A,D 🗳️
Question #2
When will contacts meeting the segment criteria in the image below be added to this campaign?
- A. during the hourly segment evaluation, even if they have been in the campaign before
- B. only when the campaign is first activated and they have NOT been in the campaign before
- C. during the hourly segment evaluation, and if they have NOT been in the campaign before
- D. only when the campaign is first activated, even if they have been in the campaign before
Correct Answer: C 🗳️
Question #3
Which is NOT considered a standard data object in Eloqua?
Response:
- A. Accounts
- B. Contacts
- C. Opportunities
- D. Leads
Correct Answer: C 🗳️
Question #4
Which two are valid Data Export options? (Choose two.)
- A. Export Campaign data
- B. Export to an Eloqua FTP server
- C. Export only records changed since last run
- D. Export a compressed zip file
Correct Answer: A,C 🗳️
Question #5
How do you define a sender's mailing IP reputation?
- A. a score based on how many people "liked" the sender on Facebook and clicked through to the landing
- B. a measure of the sender's mailing deliverability, based on complaints, blacklisting, bouncebacks, and spam
- C. the value put on the email recipients' well-received comments from the message content
- D. the number of email recipients that do NOT unsubscribe from emails and update their email preferences
Correct Answer: B 🗳️
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