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Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

1. Which Insight reporting measure should you use to capture the number of clickthroughsand conversions recorded through emails on August 1, 2016?

A) Live Date - August 1, 2016
B) Sent Date = August 1 to August 2, 2016
C) Sent Date = August 1, 2016
D) Event Date = August 1, 2016
E) Interval Date = August 1, 2016 plus one day

2. How should you set up files that list all the daily Opt-In and Opt-Out events collected by Responsys?

A) An export of the profile list can be done ona daily basis. From this file, the Opt-In and Opt-Out can be extracted using a tool such as Excel.
B) In Program, you can use the SetData element to set this value to a supplemental table created to collect this information. The supplemental table can then be exported on a daily basis.
C) Create a SQL view that retrieves the Opt value column. Using Oracle Database Developer, connect to your Responsys database andpull the view data.
D) An Event Data Feed export can be created to run on a daily basis with Opt-In and Opt-Out event types selected.

3. Which coding practice should you use when coding responsive design emailmessages?

A) Create separate HTML documents for responsive and nonresponsive emails to avoid having the necessary elements and code structure in one document.
B) Keep elements showing up in the responsive version in the same order as they appear in the nonresponsive version: left to right and top to bottom.
C) Include styling code inline between the <HEAD> tags within HTML elements instead of in external files.
D) Use background images freely; they will just not display if not supported on some platforms.

4. A published campaign has an issue that has halted campaign launches. Because of this issue, email notifications were sent to all the key stake holders regarding the failures. You have beencontacted to figure out exactly what the issue is, report the issue and if possible fix it.
How should you locate the campaign that is facing this issue?

A) Use the Campaign Search feature.
B) Use the Manage Campaign screen.
C) Use the Campaign Debuggertool.
D) Look in each folder until you find the campaign.

5. You received an error in EMD regarding the assign syntax you have written to declare a variable using RPL.
What is the correct syntax for assign?

A) <# assign>
B) ! assign
C) ?assign?
D) /assign/

Solutions: